46th Academy of International Business UK & Ireland Chapter Conference
25-27 April 2019, University of Sussex, Brighton
Multinational Enterprises and their Non-market Social and Political Strategies
University of Sussex, Brighton
Welcome to Brighton and to the University of Sussex. We are pleased to be hosting the 46th Academy of International Business UK & Ireland Chapter Conference.
The changing regulatory and social environment in the UK, as it leaves the European Union, is likely to cause uncertainty for many Multinational Enterprises (MNEs). Such turbulent socio-political times are also currently seen in other developed countries (notably, the USA) as well as in many emerging markets. At such times, MNEs are most likely to come across a variety of nonmarket stakeholders (such as Governments, NGOs, and Communities) who would often have conflicting expectations. Via effective nonmarket strategies, MNEs can address the interests of various stakeholders, such as of customers in demanding low-priced products, of employees of having continued jobs, of shareholders of expecting reasonable profits, and of communities in contributing to local development. In line with this theme, recognising a greater need for research on this issue in international business, and continuing from our previous discussions at the AIB UK&I 2018 conference hosted by the University of Birmingham, we are proud to welcome our keynote speakers – Professors Jonathan Doh, Thomas Lawton and Steven McGuire, to share their insights on the non-market strategies of MNEs.
We are also proud to host a special plenary on International Entrepreneurship. We recognise that these turbulent times are also likely to have great implications on the internationalization of Small and Medium Enterprises. In this context, we are proud to invite Professor Patricia McDougall-Covin, to share her thoughts on this issue and to mark 30 years of International Entrepreneurship research since the publication of her seminal article “International versus Domestic Entrepreneurship”, and 25 years since the article “Towards a theory of International New Ventures” with Ben Oviatt. We are also delighted to have speakers such as Professors Marian V Jones, Becky Reuber, Antonella Zucchella and Stephanie Fernhaber in this plenary.
We are also proud to host a special session in memory of one of our dearest Professors - Colm Kearney, an eminent Irish economist and International Business academic, who passed away in March last year. The session will be chaired by Martha O’Hagan Luff and also focusses on current research in International Business and Finance.
We thank all those who have contributed to the success of our conference. We hope that PhD students will particularly benefit from our various events such as the excellent AIB UKI Doctoral Colloquium. We also hope that early career researchers benefit not only from their presentations, meeting the Editors, but also from the paper development workshops (for Journal of International Business Studies (JIBS), Journal of International Business Policy (JIBP) and International Business Review (IBR). A special thanks to Professors Becky Reuber, Jeremy Clegg and Mario Kafouros for organising these.
All in all, we hope that you will enjoy the conference and the city of Brighton.
Please download the full programme of the conference HERE.
With Kind Regards,
Vikrant Shirodkar (Conference Chair), Roger Strange, John Luiz, Yong Yang, Norifumi Kawai, Palitha Konara, Steven Brieger, Eleni Piteli and Aristea Markantoni (University of Sussex Business School Conference Organising Team)
Conference Chair: Vikrant Shirodkar
Conference Committee Members: Roger Strange, John Luiz, Yong Yang, Norifumi Kawai, Steven Brieger, Eleni Piteli.
For conference related queries, please email: firstname.lastname@example.org